Marketing Lead

About the role

Velship Labs is on the web and on LinkedIn, Instagram, X and Facebook, with TikTok under evaluation. The Marketing Lead reports to the CEO, works closely with the Chief Commercial Officer and turns that presence into brand recognition and qualified opportunities. Velship works AI-first: everyone uses AI every day to work faster and better, and people stay responsible for the result.

What you will do

• Define the marketing plan, positioning and message for each offer and segment, keeping a direct, benefit-focused brand tone
• Manage the company's presence on LinkedIn, Instagram, X and Facebook, with a defined role for each channel, and evaluate TikTok on results and capacity
• Maintain and optimise the existing website: content, SEO, offer pages, proof of work and lead capture
• Produce and schedule content in Portuguese and English, with AI as a central production tool and mandatory human review
• Create sales support material: presentations, case studies, visual proposals and brochures
• Apply and protect the visual identity and the brand guide across all materials and channels
• Generate qualified leads and work with the Chief Commercial Officer to convert them
• Organise presence at events, partnerships and visibility actions
• Measure results by channel, report monthly and adjust the plan

What we look for

• At least 3 years of professional digital marketing, preferably B2B or services
• Knowledge of SEO, email marketing and analytics tools
• Excellent Portuguese writing and copywriting; professional English
• Knowledge of the Angolan business market and how it communicates
• A degree in Marketing, Communication, Management or a related field
• Proven management of LinkedIn, Instagram, X and Facebook
• Experience with content, scheduling and analysing results by channel
• Experience running paid campaigns on Meta and LinkedIn, with budgets and results
• Experience in lead generation: funnels, lead capture and a CRM
• Practical use of design and video tools such as Canva, Figma or Adobe
• Daily, proven use of AI for content, images, short video, research and analysis, with a portfolio of examples and a clear review and brand-control process

Nice to have

• Experience with TikTok
• Experience organising events and partnerships
• Knowledge of Angolan media and public relations

How we select

In the selection you solve a real task from the role with your own AI tools, and you explain your workflow, how you checked the result and the limits you ran into.

What to expect

A small team, short lines to decision-makers and real ownership of your work. Compensation is discussed directly with candidates.